By Rick Osbourne
A picture, they always say, is worth a thousand words. So, I wonder how many words is a two minute video that’s now posted on You Tube?
Sound Bites That Win
Yes, we’ve written tens of thousands of words, in hundreds of articles, paragraphs, and sentences on the topic of a childhood obesity prevention strategy called Operation Pull Your Own Weight. But reading sentences, paragraphs, and articles is time consuming when compared to watching a two minute video in living color. And in this fast paced age of high tech this and high tech that, shortened, condensed sound bites, reproduced on film stand a much better chance of grabbing your attention or mine.
The You Tube Plunge
That being the case we’ve taken this decidedly simple, low tech, user friendly, cost effective OPYOW strategy and condensed it into a two minute video sound bite and posted it on You Tube. It introduces four kids, two boys and two girls, who are using leg assisted pull ups in conjunction with a height adjustable pull up bar in order to teach themselves to do pull ups, and in the process, to immunize themselves against obesity for a lifetime, or for as long as they maintain their hard won ability.
Now that the video is done, edited, and posted on You Tube, I must admit that it covers lots of ground in very little time, and it requires little to no effort on the part of the viewer who’s checking it out. Not only that, at the end of two minutes I contend that there are very few people, regardless of age or educational background, who fail to get it.
It’s so on the surface. It’s so simple. It’s so close to the tip of your nose that Operation Pull Your Own Weight has been overlooked by the multitude of experts who have been searching high and low for a viable antidote to childhood obesity.
Lets' Redirect Those Billions
Rick Osbourne is a Chicago based writer who currently serves as Executive Director of Operation Pull Your Own Weight, an informational web site that's dedicated to naturally immunizing kids against obesity for a lifetime without pills, shots, or special diets.
Article Source: http://EzineArticles.com/?expert=Rick_Osbourne
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